As an independent artist you‘re going to have to take care of everything related to your musical career, you‘re going to have to constantly learn, work hard and have a lot of patience. And let me tell you what, THIS IS AMAZING!
Uploading your songs to Spotify, Apple Music, etc. is not enough. In order for your music to reach as many people as possible, I want to share with you a strategic plan to help you prepare for the release of your next song(s).
FIRST OF ALL
- Make sure your song sounds professional (mixing and mastering).
- Record a video clip.
6-8 WEEKS BEFORE RELEASE
- Upload your music to Spotify, Apple Music, etc.
- Claim your artist profile on Spotify for Artists.
- Plan the content with which you will promote your song.
4-6 WEEKS BEFORE RELEASE
- Create or update your EPK (Electronic Press Kit).
- Write a press release.
- Write to Music Blogs.
3-4 WEEKS BEFORE RELEASE
- Pitch your song for the official Spotify Playlists.
- Pitch your song for other independent Playlists.
1-2 WEEKS BEFORE RELEASE
- Make a pre-save campaign.
- Promote your song on Instagram and other social networks.
AFTER THE RELEASE
- Promote your song on digital platforms.
- Participate in interviews and live shows.
- Send your music to radio stations and online stations.
If this strategic plan helps you, I would love to read your experience. And if you need help with the production, mixing or mastering of your song, do not hesitate to contact me and tell me about your project.
